What does it mean and how do I turn it on?
To reapproach means that you as a user can set a certain amount of months for when you can contact the prospects again. You can read about it more here.
You can also choose to target the reapproached prospects with a separate sequence than your regular one(s). Perhaps you want to introduce yourself in a different way than you would when contacting someone for the first time?
To do so, follow these steps below.
1. Create a new sequence
Go to your bot and create a new sequence.
2. Choose "Reapproaching"
Build your sequence as per usual including the follow-up emails. When you are done, make sure that you mark the box for "Reapproaching" to activate this sequence for the reapproached prospects.